灵锐媒体北京招聘媒体计划经理、媒体计划、媒体计划执行
招聘方:灵锐媒体 MPG
工作地点:北京
Job Title 1:Media Planning Manager (媒体计划经理)
职责及任职要求:
1、Steward and maintain quality control of all projects and plans of clients
2、Supervise and instruct Media Planning Supervisor/Senior Media Planner’s document writing
3、Assist the Associate Media Director &/or Media Director in the creation and implementation of a holistic communications plan and architecture for their brands
4、Have an in-depth knowledge of the client’s business and its competitors to determine sufficient advertising and media needs and to ensure plans are properly executed and delivered
5、Ensure that projects are produced completely, correctly and with a maximum of manpower efficiency
6、Assist the Associate Media Director &/or Media Director in providing formal training of all subordinates
7、4 year+ media planning and buying agency experience. International 4A agency experiences preferred
8、Fluent Mandarin and English writing and speaking skills
1、掌握控制客户的所有计划以及执行方案
2、监督并指导媒体计划主管/资深媒体计划的文件撰写
3、协助媒体副总监/媒体总监为客户架构并执行完整的传播计划
4、对于所负责的客户其生意状况、竞争品牌状况有深度的了解,并且将所建议的媒体计划确实执行
5、确实所有的计划能完整且正确的被执行,同时有效率的运用人力来完成
6、协助媒体副总监/媒体总监对其下属提供培训
7、四年以上媒体计划购买公司工作经验。国际4A公司经验优先
8、具流利中英文口语与书写能力
Job Title 2: Media Planner (媒体计划)
职责及任职要求:
1、Responsible for all media analysis, planning, placement and related reports
2、Work with other teams to solve media problems (e.g., buyers understand planners and vice versa, execution of integrated/added value programs, billing discrepancies, traffic problems, make-goods)
3、Develop a working knowledge of basic media concepts, terminology, media math and media plan execution (e.g., reach, frequency, universe, rating, CPM)
4、Use appropriate technology/research systems/tools (e.g., PowerPoint, Word, Excel, Nielsen Media Research, Sofres, Telmar)
5、Day-to-day client contact and work with their counterpart team
6、1 year or more of media planning and buying agency experiences, preferably at 4A agencies
7、College education or above
8、Fluent in English and Mandarin in reading, writing, listening and speaking
1、负责撰写或协调所有媒体分析、媒体计划、媒体投放,以及其与客户相关的报告
2、与公司内部其他部门紧密合作来解决媒体方面的问题(如:购买与计划之间能互相了解交代事项,确保媒体计划顺利执行,客户收款,物料流程,错误补偿等)
3、充分了解并懂得运用调研系统、办公室软件(如:Power Point, Word, Excel,尼尔森调研、央视索福瑞调研等)
4、日常与客户以及公司内部的相关部门联系协调与沟通
5、1年或以上媒体计划购买公司经历,4A公司尤佳
6、本科以上学历
7、英文与中文听说读写流利
Job Title 3: Planning Executive (媒体计划执行)
职责及任职要求:
1、Assist media planner to execute daily media tasks
2、Run and compile research data (e.g. Sofres, Nielson Media Research)
3、Traffic control of advertising material (material coordination from client/creative agency to vendor/station)
4、Documentation and maintaining proof of performance from monitoring facility. Update as changes occur.
5、Data entry of media planning/buying information into systems
6、Maintenance of data file that is in compliance with contracts and vendor invoices
7、Day-to-day work with their counterpart team
1、协助媒体计划人员执行日常媒体工作
2、执行并整理媒体调研数据搜集与分析(如:电视收视调研、平面收看调研等)
3、物料流程掌控(与客户/创意公司以及媒体/代理商之间的物料控管)
4、撰写并掌控媒体执行的表现情况。随时提供更新的数据。
5、媒体计划/购买的资料输入
6、控管客户日常媒体计划、执行等相关文件的处理与归档
7、日常与公司内部的相关部门联系协调与沟通
请发送简历至: mpg.china.beijing.hr@cn.mpg.com(简历来源请注明网赢天下网)
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